For the recent Mexico City Grand Prix, Formula One (F1) star Esteban Gutiérrez opted to rock the Bad Bunny Adiracer GT and pieces from the Bad Bunny Motorsport Collection.
The full collection is slated to launch Nov. 17, but first, Complex is giving fans an advance look at select pieces in action with some exclusive behind-the-scenes shots of the Mercedes-AMG driver at the Autódromo Hermanos Rodríguez in Mexico City.
As Gutiérrez sees it, the continued incorporation of creativity-fueled fashion into the sport marks an exciting development, and one he hopes to see continue.
“In the end, the team’s identity and creativity are what drive performance and success,” he tells Complex. “It’s exciting to be part of that evolution.”
Gutiérrez also answered some questions for Complex about the personal importance of this moment. Keep reading for more.
What does it feel like coming back home in the collection after driving in Puerto Rico?
It feels really special. I’m feeling very creative at the moment, and I’ve been pushing the boundaries a little bit. Mexico is always an incredible event with so much energy and atmosphere, and coming back to Mexico City is always fun. The weekend gets busy since I get to bring guests to the track, but that’s part of what makes it so special: being surrounded by that energy. And doing it while wearing the new collection, in this weather and atmosphere, just feels right.
Why is the Mexico City circuit so special to you?
Mexico has a very special place in my heart. One of my most memorable moments was back in 2016 when I raced here in front of my home crowd. The support I’ve received over the years has been amazing, but that moment during the drivers’ parade when I jumped out for an interview and said hello to the fans, I’ll never forget. Everyone started shouting my name. The amount of energy and emotion in that moment was incredible. The fans here really make it what it is—their culture, their passion, their energy—it’s what makes this race so special.
How does fashion reflect your approach to racing?
Fashion has always been part of racing. When you think about designing your race suit or your helmet, it’s about expressing your personality through those designs. In both fashion and F1, comfort and performance have to come together, but it also needs to represent who you are. That’s something I really enjoy: finding that balance between function and self-expression.
How do you merge creativity and competition?
It happens on a daily basis. Every time we get in the car, we feel how it’s behaving, then bring that feedback to the engineers. That information gets analysed, and we have to be creative in how we interpret it, picking and choosing the right elements to make the car faster. To me, that’s where creativity meets competition. You’re constantly thinking of new ways to improve, to approach the setup differently.
How was your experience in Puerto Rico?
It was an incredible experience. The fans welcomed us with so much energy. It was the first time an F1 car had ever been in Puerto Rico, so we made history as a team, and I’m really grateful to have been part of that moment, representing two global brands: adidas and Mercedes.
One of my favorite moments was after the demo run when we decided to go out and cheer with the fans. We walked together down the road and over the bridge. Everyone was cheering. It was such a genuine and special moment.
What does it mean to you to challenge the image of what F1 looks and feels like?
F1 has always had its own personality, but in recent years, we’ve been pushing a lot of boundaries and that’s where creativity really comes in. It’s great to see teams and drivers stepping out of their comfort zones and expressing themselves in new ways. That’s become part of F1’s identity now, and I think it’s something that should keep growing.
The fashion and lifestyle side of F1 also plays a big role. It allows drivers and teams to show their personalities. In the end, the team’s identity and creativity are what drive performance and success. It’s exciting to be part of that evolution.